Music World Cup Opens Up in Switzerland’s Blockchain Hub Zug

The Music World Cup is an online social platform, where artists and musicians upload a performance, so that fans can listen and vote for their favourite globally. They had decided to setup operations in Zug, Switzerland, so they could have access to blockchain based technologies, allowing artists to be paid in a transparent and fair environment. The Music World Cup are also working with consultants, Block Gemini, in utilising blockchain technology to protect music content. Reported by the Digital Journal, Raymond O’Hora, CEO of Music World Cup Management AG stated, “The music industry has tried many different methods to protect revenues and artists and it is no secret that artists are generally not content with the results to date. Music World Cup believe that blockchain will solve many of the issues that muddy the music industry waters today.”

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